Pepper
Pepper is an award-winning creative social agency with a human approach at its core.
The Challenge
Pepper's old website just wasn't hitting the mark in showing off its recent rebrand to a more modern audience. It was missing that personal touch that really connects with people. The site used to be trendy, but it had lost its spark, struggling to keep up with today's vibe and show off a brand that feels real and relatable to users.
Strategy & Discovery
To tackle the challenge of Pepper's outdated website, our plan was all about giving it a fresh, vibrant feel that's both genuine and appealing to today's crowd. We kicked things off by diving deep into what makes Pepper tick with its recent rebranding. We knew we needed to add that special human touch to make a real connection with Pepper's audience
Branding
Provided branding services:
Brand Guidelines
Keep your brand looking and sounding great everywhere with a simple set of rules for using your brand elements.
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Tone of Voice
Develop a clear and unique way of communicating that reflects your brand’s personality and builds a strong connection with your audience.
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Branding Workshop
Discover your brand's unique vibe with a custom session packed with creativity to reveal your true brand identity in a fun and dynamic way!
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Brand Positioning
Show what makes your brand special by highlighting its core values and creating a distinct identity.
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Logo Design
Create a unique logo that captures your brand’s spirit and makes it instantly recognisable.
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Brand Identity
Define what your brand stands for and build an authentic identity that connects with your audience.
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UX/UI
Whilst developing Pepper's new website, we have based an emphasis on creating the most seamless and intuitive user experience (UX) design. Ensuring that we have moving elements gave an illusion of the website being alive and enabling users to interact with it. Simultaneously, a thoughtfully crafted UI design addresses the visual elements, incorporating the updated brand aesthetics, colour schemes, and typography to evoke a modern and cohesive look.
Web Design
Our team of developers and designers has incorporated a diverse range of multimedia elements, including animations, engaging videos and impactful visuals, to lead users through a story-driven journey and foster a deeper connection with the brand.
Prototyping
By incorporating prototyping and interactive elements into the design process, we created a dynamic platform that enabled the team at Visions and Pepper to explore, iterate, and refine the design collaboratively, ensuring that the final product resonated seamlessly with Pepper's unique vision and objectives.
Responsive Design
By integrating responsive design principles and interactive features, we created a dynamic framework for collaborative exploration. This ensured the final product resonated seamlessly with Pepper's vision, offering an engaging user experience across diverse devices and screen sizes.
Provided web design services:
Wireframing
Plan and visualise the structure and layout of your website, creating a clear blueprint to ensure a user-friendly design.
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Responsive Design
Ensure your website looks great and works well on all devices, providing a consistent and optimal user experience.
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Prototyping
Bring your ideas to life with interactive prototypes, giving you a clear idea of how the final product will look and work before development begins.
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Web Copy
Engage your audience with interesting and relevant content, clearly conveying your brand message and improving SEO.
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UX Design
Optimise user satisfaction by making your website or app easy to use and accessible for everyone.
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UI Design
Create visually appealing and easy-to-use interfaces, making sure users have a smooth and enjoyable experience with your digital products.
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Web Development
By leveraging Webflow's intuitive interface and integrating responsive design principles and interactive features, we established a dynamic framework for working with together and making improvements. This approach ensured the final product resonated seamlessly with the client's vision, delivering an optimal and consistent user experience across various devices and screen sizes.
Digital Marketing
Videography
Graphic Design
To tackle the challenge of Pepper's outdated website, our plan was all about giving it a fresh, vibrant feel that's both genuine and appealing to today's crowd. We kicked things off by diving deep into what makes Pepper tick with its recent rebranding. We knew we needed to add that special human touch to make a real connection with Pepper's audience
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