Pepper
Pepper is an award-winning creative social agency with a human approach at its core.
The Challenge
Pepper's old website just wasn't hitting the mark in showing off its recent rebrand to a more modern audience. It was missing that personal touch that really connects with people. The site used to be trendy, but it had lost its spark, struggling to keep up with today's vibe and show off a brand that feels real and relatable to users.
Strategy & Discovery
To tackle the challenge of Pepper's outdated website, our plan was all about giving it a fresh, vibrant feel that's both genuine and appealing to today's crowd. We kicked things off by diving deep into what makes Pepper tick with its recent rebranding. We knew we needed to add that special human touch to make a real connection with Pepper's audience
Branding
Provided branding services:
Brand Guidelines
Maintain a cohesive brand image with rules and standards for consistent application of elements across all platforms.
Tone of Voice
Craft a unique brand voice for meaningful audience connection through a consistent and distinctive communication style.
Branding Workshop
Discover your brand's unique vibe with a custom session packed with creativity to reveal your true brand identity in a fun and dynamic way!
Brand Positioning
Communicate what sets your brand apart by highlighting its core values, and shaping a distinct identity.
Logo Design
Capture your brand's essence visually with a unique logo that stands out and promotes instant recognition.
Brand Identity
Define your brand's purpose and values, creating a strong and authentic identity that resonates with your audience.
UX/UI
Whilst developing Pepper's new website, we have based an emphasis on creating the most seamless and intuitive user experience (UX) design. Ensuring that we have moving elements gave an illusion of the website being alive and enabling users to interact with it. Simultaneously, a thoughtfully crafted UI design addresses the visual elements, incorporating the updated brand aesthetics, colour schemes, and typography to evoke a modern and cohesive look.
Web Design
Our team of developers and designers has incorporated a diverse range of multimedia elements, including animations, engaging videos and impactful visuals, to lead users through a story-driven journey and foster a deeper connection with the brand.
Prototyping
By incorporating prototyping and interactive elements into the design process, we created a dynamic platform that enabled the team at Visions and Pepper to explore, iterate, and refine the design collaboratively, ensuring that the final product resonated seamlessly with Pepper's unique vision and objectives.
Responsive Design
By integrating responsive design principles and interactive features, we created a dynamic framework for collaborative exploration. This ensured the final product resonated seamlessly with Pepper's vision, offering an engaging user experience across diverse devices and screen sizes.
Provided web design services:
Wireframing
Strategise and visualise your digital project's structure and layout, creating a clear development blueprint for a user-friendly design.
Responsive Design
Guarantee a consistent and optimal user experience across several different devices and screen sizes.
Prototyping
Transform ideas into reality with interactive prototypes, offering a preview of UI and functionality before final development.
Web Copy
Capture your audience with impactful, relevant content, effectively conveying your brand message for a positive user experience.
UX Design
Optimise user satisfaction through improved usability and accessibility in the interaction with your website, enhancing the overall experience
UI Design
Craft visually appealing and intuitive interfaces, ensuring a seamless and enjoyable user interaction with your digital products.
Web Development
By leveraging Webflow's intuitive interface and integrating responsive design principles and interactive features, we established a dynamic framework for working with together and making improvements. This approach ensured the final product resonated seamlessly with the client's vision, delivering an optimal and consistent user experience across various devices and screen sizes.
Digital Marketing
Videography
Graphic Design
To tackle the challenge of Pepper's outdated website, our plan was all about giving it a fresh, vibrant feel that's both genuine and appealing to today's crowd. We kicked things off by diving deep into what makes Pepper tick with its recent rebranding. We knew we needed to add that special human touch to make a real connection with Pepper's audience
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