CB Tax
UK’s award-winning and fastest-growing tax consultancy practice delivering research and development projects.
The Challenge
Even though CB Tax's old website had that corporate vibe, it struggled to really connect with its audience on a personal level. So, CB Tax decided it was time for a change! They wanted a new website that matched their recent business rebranding, aiming for a more sophisticated and modern look.
Strategy & Discovery
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
Branding
Provided branding services:
Brand Guidelines
Keep your brand looking and sounding great everywhere with a simple set of rules for using your brand elements.
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Tone of Voice
Develop a clear and unique way of communicating that reflects your brand’s personality and builds a strong connection with your audience.
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Branding Workshop
Discover your brand's unique vibe with a custom session packed with creativity to reveal your true brand identity in a fun and dynamic way!
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Brand Positioning
Show what makes your brand special by highlighting its core values and creating a distinct identity.
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Logo Design
Create a unique logo that captures your brand’s spirit and makes it instantly recognisable.
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Brand Identity
Define what your brand stands for and build an authentic identity that connects with your audience.
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UX/UI
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
Web Design
Our team of developers and designers worked closely together to add lots of cool micro animations, videos, and sleek visuals to the mix. It's all part of our mission to create a website that perfectly matches their fresh, modern style.
Micro animations
Micro animations have allowed the website to come alive with subtle yet impactful movements, creating a more engaging and user-friendly interface. These animations contributed to an interactive user experience by guiding visitors through the site effortlessly.
The Visions team went out to the location and filmed loads of amazing videos, giving the website some real cinematic flair! These videos add a personal touch and make the site feel totally authentic
Provided web design services:
Wireframing
Plan and visualise the structure and layout of your website, creating a clear blueprint to ensure a user-friendly design.
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Responsive Design
Ensure your website looks great and works well on all devices, providing a consistent and optimal user experience.
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Prototyping
Bring your ideas to life with interactive prototypes, giving you a clear idea of how the final product will look and work before development begins.
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Web Copy
Engage your audience with interesting and relevant content, clearly conveying your brand message and improving SEO.
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UX Design
Optimise user satisfaction by making your website or app easy to use and accessible for everyone.
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UI Design
Create visually appealing and easy-to-use interfaces, making sure users have a smooth and enjoyable experience with your digital products.
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Web Development
We opted for WordPress as our web development software for this project as it offers a user-friendly interface, customisable themes, and plugins. This choice facilitates seamless navigation and allows us to tailor the site to meet specific needs.
Digital Marketing
Videography
The Visions team went out to the location and filmed loads of amazing videos, giving the website some real cinematic flair! These videos add a personal touch and make the site feel totally authentic
Graphic Design
In the process of crafting CB Tax's new site, our main emphasis has been on sculpting a user experience (UX) design that imparts a sense of vitality to the website. The incorporation of dynamic animations brings the site to life, facilitating user engagement and interaction.
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"They were organised and highly knowledgeable in their field."
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