The Challenge
Quant insight came to us with the need for a website refresh. Their previous site was too simplistic and clunky, failing to align with the sleek, data-driven image they wanted to project to their clients.
Quant Insight
Quant insight are macro analysis experts empowering investors with data-driven insights.
Strategy & Discovery
Here at Visions, we took the time to understand the investment market, ensuring our design approach was not only visually striking but also resonated with Quant Insight’s brand identity. Our goal was to create a site that was both professional and modern while reinforcing their credibility in the financial sector but also making them look different from their competitors.
Branding
Provided branding services:
Brand Guidelines
Keep your brand looking and sounding great everywhere with a simple set of rules for using your brand elements.
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Tone of Voice
Develop a clear and unique way of communicating that reflects your brand’s personality and builds a strong connection with your audience.
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Branding Workshop
Discover your brand's unique vibe with a custom session packed with creativity to reveal your true brand identity in a fun and dynamic way!
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Brand Positioning
Show what makes your brand special by highlighting its core values and creating a distinct identity.
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Logo Design
Create a unique logo that captures your brand’s spirit and makes it instantly recognisable.
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Brand Identity
Define what your brand stands for and build an authentic identity that connects with your audience.
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UX/UI
Web Design
We remained true to Quant Insight’s brand colour palette, incorporating ‘space’ elements to align with their theme of continuous discovery and insight. This created a futuristic and sophisticated aesthetic that reflects their expertise in macro analysis.
Animations
To enhance user engagement, we introduced subtle animations that add dimension to the site. These smooth transitions help guide users through the journey, making the experience seamless and intuitive.
Responsive Design
A great user experience is essential, regardless of device. We ensured that the website is fully responsive, providing an optimised experience across desktops, tablets, and mobile devices so that all investors have access to Quant’s expertise.
Provided web design services:
Wireframing
Plan and visualise the structure and layout of your website, creating a clear blueprint to ensure a user-friendly design.
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Responsive Design
Ensure your website looks great and works well on all devices, providing a consistent and optimal user experience.
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Prototyping
Bring your ideas to life with interactive prototypes, giving you a clear idea of how the final product will look and work before development begins.
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Web Copy
Engage your audience with interesting and relevant content, clearly conveying your brand message and improving SEO.
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UX Design
Optimise user satisfaction by making your website or app easy to use and accessible for everyone.
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UI Design
Create visually appealing and easy-to-use interfaces, making sure users have a smooth and enjoyable experience with your digital products.
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Web Development
To bring the design to life, we developed the website using Webflow. This allowed for a highly customisable and scalable build, ensuring Quant Insight’s new site is not only visually compelling but also easy to manage and update as their business evolves.
Digital Marketing
Videography
Graphic Design
Here at Visions, we took the time to understand the investment market, ensuring our design approach was not only visually striking but also resonated with Quant Insight’s brand identity. Our goal was to create a site that was both professional and modern while reinforcing their credibility in the financial sector but also making them look different from their competitors.
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