Innerspace

Web Design
Web Development

Innerspace is a collaborative team of creative and talented individuals who provide amazing interior solutions, delighting clients with unique and impactful projects

The Challenge

The primary challenge we confronted involved the cluttered state of their previous website, diverting attention from the essence of Innerspace's work. The excess use of animations further compounded the issue, creating unnecessary distractions and diminishing the overall user experience. Additionally, the layout of information posed a significant obstacle to seamless navigation, making it difficult for visitors to access relevant content efficiently.

Strategy & Discovery

Our strategy involved crafting a streamlined and visually engaging platform that not only highlights Innerspace's work prominently but also elevates user interaction by enhancing navigation and minimising distractions. In the discovery phase, we recognised the amazing photography portfolio that Innerspace collected from their projects and we wanted to ensure it was the main interest of their new website.

Branding

Provided branding services:

Brand Guidelines

Maintain a cohesive brand image with rules and standards for consistent application of elements across all platforms.

Tone of Voice

Craft a unique brand voice for meaningful audience connection through a consistent and distinctive communication style.

Target Audience

Target and engage your audience, tailoring your approach to meet the needs of those who matter the most.

Brand Positioning

Communicate what sets your brand apart by highlighting its core values, and shaping a distinct identity.

Logo Design

Capture your brand's essence visually with a unique logo that stands out and promotes instant recognition.

Brand Identity

Define your brand's purpose and values, creating a strong and authentic identity that resonates with your audience.

UX/UI

Throughout the development of the new website, we proactively pursued a minimalistic approach, incorporating subtle animations to maintain a clean and polished appearance while infusing the site with a touch of vitality. This design choice facilitates effortless navigation for users, ensuring a seamless experience and efficient access to the desired content.

Web Design

The web design was created to be very modern and minimalistic hence the design incorporates distinct blocks, creating easily identifiable sections for users. Innerspace's photography adds a personal touch to the website while beautifully showcasing their interior work.

Micro animations

The integration of micro animations subtly enhances the site, providing a nuanced boost without overwhelming the user. This ensures users are captivated and guided through the website without unnecessary distractions.

Responsive design

Incorporating distinct sections into the website necessitated careful consideration to guarantee seamless transitions across various screen resolutions. This effort ensures the website maintains a consistently cohesive appearance regardless of the device used.

Provided web design services:

Wireframing

Strategise and visualise your digital project's structure and layout, creating a clear development blueprint for a user-friendly design.

Responsive Design

Guarantee a consistent and optimal user experience across several different devices and screen sizes.

Prototyping

Transform ideas into reality with interactive prototypes, offering a preview of UI and functionality before final development.

Web Copy

Capture your audience with impactful, relevant content, effectively conveying your brand message for a positive user experience.

UX Design

Optimise user satisfaction through improved usability and accessibility in the interaction with your website, enhancing the overall experience

UI Design

Craft visually appealing and intuitive interfaces, ensuring a seamless and enjoyable user interaction with your digital products.

Web Development

In choosing a web development platform, we opted for WordPress for its user-friendly and intuitive interface. This choice empowers the Innerspace team to seamlessly update their website and feature their latest work effortlessly.

Digital Marketing

Videography

Graphic Design

Our strategy involved crafting a streamlined and visually engaging platform that not only highlights Innerspace's work prominently but also elevates user interaction by enhancing navigation and minimising distractions. In the discovery phase, we recognised the amazing photography portfolio that Innerspace collected from their projects and we wanted to ensure it was the main interest of their new website.

"It’s been a great project, and thank you to everyone at Visions who’s helped all the way through! "

~ Sam West - Design Manager
Planning a project?
Click Me!